permanent life insurance

Simple, Affordable Protection for What Matters Most

Secure Your Family's Future: Understanding Permanent Life Insurance in Canada

Life is full of milestones – building a family, growing a business, planning for retirement. Through it all, you want to ensure the financial security of your loved ones, not just for today, but for generations to come.

Permanent Life Insurance is a powerful tool designed to provide lifelong protection while offering unique opportunities for tax-advantaged wealth creation and legacy planning, perfectly aligning with Hexavision’s multi-generational approach.

Unlike term insurance that covers you for a specific period, Permanent Life Insurance provides coverage for your entire lifetime, as long as you pay the premiums. It’s more than just a safety net; it’s a strategic financial asset with two key components:  

Lifelong Death Benefit: A guaranteed amount paid out to your chosen beneficiaries (family, charity, etc.) upon your passing. In Canada, this payout is generally received tax-free, ensuring your legacy reaches them fully.

 

Cash Value Growth: A portion of your premium payments accumulates within the policy over time, growing on a tax-deferred basis. This cash value can often be accessed during your lifetime through policy loans or withdrawals, offering financial flexibility.

 

There are two main types of Permanent Life Insurance in Canada: Whole Life and Universal Life, each offering different features to suit your goals. See below given chart for comparison. 

Our Guardianship of Assets strategies, which is the third step to achieving total financial freedom framework extends beyond traditional wealth management to proactively protect your financial well-being against life's most challenging moments. This means protecting your future needs into your financial plan today, recognizing that preparing for possibilities is vital for lifetime financial security.

As your independent advisors, we meticulously search the market, leveraging access to modern, often specialized insurance programs. We find the tailored Insurance policy that fits your unique needs, acting as that essential layer of protection. Our personalized guidance demystifies complex options, empowering you with the confidence to pursue your ambitions, knowing you're better prepared for unexpected financial shocks.

Who Benefits Most from Permanent Life Insurance

Permanent Life Insurance isn't for everyone, but it offers significant advantages for Canadians in specific situations.

It’s often ideal for:

  • Families Seeking Long-Term Security: Individuals who want guaranteed lifelong protection and wish to leave a tax-free legacy for children, grandchildren, or dependents with special needs.  

  • High-Net-Worth Individuals: Those who have maximized contributions to their RRSPs and TFSAs and are looking for additional tax-sheltered growth opportunities.  

  • Business Owners: Entrepreneurs needing solutions for business continuity, key person protection, or funding buy-sell agreements to ensure a smooth transition.

  • Estate Planners: Individuals focused on preserving their estate value by providing liquidity to cover taxes and final expenses, ensuring assets like cottages or businesses can pass intact to the next generation.  

  • Those Valuing Guarantees: People who prefer the certainty of fixed premiums and guaranteed cash value growth (often found in Whole Life).  

The Key Benefits of Permanent Life Insurance

Integrating Permanent Life Insurance into your financial plan, especially within the Hexavision framework, unlocks several powerful benefits:

  • Lifelong Peace of Mind: Guarantees that your loved ones are financially protected, no matter when you pass away.  

  • Tax-Advantaged Wealth Building: The cash value component grows tax-deferred, allowing your savings to compound more efficiently over time, complementing your RRSP and TFSA strategies.

  • Efficient Legacy Transfer: The death benefit is paid directly to your named beneficiaries, typically bypassing your estate, avoiding probate fees, and remaining confidential – ensuring your wealth transfers efficiently and tax-free.  

  • Access to Living Benefits: You can borrow against or withdraw from the accumulated cash value during your lifetime, providing a source of liquidity for sudden opportunities, or supplementing retirement income during later stage.

  • Estate Preservation & Business Solutions: Provides crucial liquidity to cover estate taxes and settlement costs, preventing the forced sale of assets. It's also vital for funding business succession plans like buy-sell agreements or protecting against the loss of a key employee.

Whole Life vs. Universal Life: Finding Your Fit

Within permanent insurance, the two main choices offer different paths to achieving your goals:

  • Whole Life (WL): Think stability and guarantees. Whole Life Insurance policy offers fixed premiums that never increase, guaranteed cash value growth, and a guaranteed death benefit. Participating Whole Life policies earn dividends that are not linked to the market. It's ideal if you value predictability and a hands-off approach, creating asset that compounds over long period to create wealth. If setted up well, the limited pay option combined with exempt status of the policy allow the policy to ultimately become self funding wealth creation machine for multiple generations.

  • Universal Life (UL): Think flexibility and control. UL allows you to adjust your premium payments and potentially your death benefit over time. Cash value growth depends on investment options you choose within the policy, offering potential for higher returns but also carrying market return risk. It suits those comfortable managing investments and desiring adaptability.

Feature-by-Feature Comparison of Whole Life vs. Universal Life Insurance

Feature Whole Life (WL) Universal Life (UL)
Premium Structure Fixed, level premiums, guaranteed not to increase. Limited pay options available. Flexible premiums; adjustable by policyholder within minimum/maximum limits.
Cash Value Growth Guaranteed minimum growth schedule. Potential for non-guaranteed dividends (participating policies). Growth depends on performance of chosen investment options (GIA, index, managed funds); market-linked and variable.
Death Benefit Guaranteed and predictable face amount (can increase via PUA dividends). Potentially flexible (Level or Face + Fund options); can sometimes be adjusted by policyholder.
Investment Risk Low risk for policyholder; insurer manages participating account investments. Policyholder bears investment risk (except in GIA options); potential for higher returns or losses.
Flexibility Low; structure generally fixed after issue. High; ability to adjust premiums, potentially death benefit, and investment allocation.
Management Required Low / Passive; insurer manages guarantees and dividends. High / Active; requires policyholder monitoring of funding, investments, and costs to avoid lapse.
Typical Cost Higher initial premiums. Potentially lower initial minimum premiums, but long-term costs depend on funding and COI structure (YRT can become expensive).
Loan Access (LTV) Generally higher LTV (e.g., up to 90%) due to guaranteed CSV. 100% for Large case IFA arrangement Variable LTV; potentially lower (e.g., 50-70%) for equity-linked investments, higher for fixed income.
Transparency Lower; costs are embedded within premiums and affect dividends. Higher; COI, admin fees, and investment fees (MERs) often explicitly disclosed.
Primary Appeal Certainty, guarantees, stability, forced savings, hands-off management. Flexibility, control over investments, potential for higher growth, potentially lower initial cost.

Navigating Your Options: The Hexavision Mentorship Advantage

Navigating the world of Permanent Life Insurance – understanding the nuances of Whole vs. Universal Life, tax implications like ACB , and advanced strategies like Corporate Insured Retirement Plans (CIRPs) or leveraging cash values – can feel complex.

This is where clarity and objective guidance are essential. Hexavision believes in empowering Canadians to make informed financial decisions. That's why we offer our no-cost mentorship program.

Our experienced mentors provide unbiased education, helping you understand complex options for term life Insurance, weigh the pros and cons based on your personal circumstances, and compare them confidently against other options. We're here to partner with you, enhancing your financial literacy so you can choose the path that truly serves your goals.

Taking the step to secure Term Life Insurance is an act of responsibility and love. Let Hexavision help you make that decision with confidence.

Working Hours

🟢 Monday to Saturday : 9:30 AM - 6:30 PM

🔴 Sunday : Closed

Our Service Area

Ontario | Quebec

Alberta | Nova Scotia

British Columbia | Saskatchewan

New Brunswick

Join Our Blogs

Kanwaljit (Sunny) Kochar DBA Hexavision Enterprise is licensed to sell Segregated Funds investments, Life and A&S Insurance products in Ontario, Alberta, QC, NB, SK, NS and British Columbia. Not available in other provinces.

License #s: FSCO LIC#17161321 (ON), AIC LIC # M-3493167-1763384-2020 (AL), BC LIC#LIC-2020-0022136-R01 (BC). Insurance and segregated funds provided by Carte Risk Management Inc.

@ 2025 Hexavision Enterprise| Terms And Condition| Privacy Policy | Advisor Disclosure

© 2025 Hexavision Enterprise. All rights reserved

Frequently Asked Questions About permanent life insurance

What are the fundamental differences between Whole Life (WL) and Universal Life (UL) insurance policies in Canada?

The core distinction lies in guarantees versus flexibility.

Whole Life (WL) insurance provides strong guarantees, including fixed, level premiums that never increase, a guaranteed minimum cash surrender value that accumulates over time, and a guaranteed death benefit that is paid out upon the insured's death. WL policies may also be participating, offering the potential for non-guaranteed dividends that can increase the death benefit and cash value. WL is characterized by stability, predictability, and less policyholder involvement in investment decisions.

Universal Life (UL) insurance, conversely, prioritizes flexibility. It offers adjustable premium payments (within certain limits), the option to increase or decrease the death benefit, and allows the policyholder to direct the investment of the cash value among various options provided by the insurer. While UL offers potential for higher returns through investment choice, it also exposes the policyholder to investment risk, and the long-term performance is less predictable than Whole Life policy. UL requires more active management and monitoring by the policyholder to ensure the policy remains adequately funded to cover the rising cost of insurance, particularly in later years with Yearly Renewable Term (YRT) cost structures.

Isn't Permanent Life Insurance very expensive?

Permanent Life Insurance premiums are typically higher than term insurance initially because they provide lifelong coverage and build tax-sheltered cash value. However, Whole Life premiums are usually fixed for life, offering budget predictability. Universal Life can offer lower initial minimum premiums but requires careful management. The cost reflects the long-term guarantees and wealth creation (guaranteed tax-free future money) provided.

How does the cash value actually work?

A portion of your premium payments goes into a cash value account within the policy. This amount grows and compounds over time, tax-deferred. In Whole Life, growth is often guaranteed at a minimum rate, potentially enhanced by dividends which are not linked to the markets thus creating an alternative investment class and liquidity during unfavourable investment times .

In Universal Life, growth depends on the market performance of investment options you select. You can often access this cash value via loans or withdrawals during your lifetime.

Is the death benefit payout really tax-free in Canada?

Yes, in almost all cases, when the death benefit is paid directly to a named beneficiary (like a person, trust, or charity), it is received completely free of income tax in Canada.

When should I choose Permanent Life Insurance instead of Term Life Insurance?

Term insurance is great for covering temporary needs (like a mortgage or raising young children) affordably. Consider Permanent Life Insurance if you are a wealth creator, have lifelong needs, such as providing for a dependent with special needs, complex estate planning goals (like covering capital gains estate taxes or equalizing inheritances), business succession planning, or if you want tax-advantaged savings growth after maxing out RRSPs/TFSAs.

How does permanent life insurance in Canada receive preferential tax treatment under the Income Tax Act?

Permanent life insurance in Canada benefits from two primary tax advantages, provided the policy qualifies as an "exempt policy" under the Income Tax Regulations.

First, the death benefit paid to a named beneficiary (other than the estate) is generally received entirely free of income tax. This provides a significant and tax-efficient source of funds for beneficiaries.

Second, the investment growth (interest, dividends, capital gains) within the cash value component of an exempt policy accumulates on a tax-deferred basis. This means the policyholder does not pay tax annually on this internal growth, allowing the value to compound more efficiently over time. These tax advantages are particularly valuable for individuals and corporations seeking to accumulate wealth tax-efficiently beyond the limits of registered plans like RRSPs and TFSAs.

What is the Adjusted Cost Basis (ACB) of a life insurance policy, and why is it important when accessing the policy's cash value during the insured's lifetime?

The Adjusted Cost Basis (ACB) of a life insurance policy represents the policyholder's net investment in the policy for tax purposes. It is a dynamic figure that generally increases with premium payments and decreases by the cumulative Net Cost of Pure Insurance (NCPI) – the theoretical annual cost of the death benefit protection.

The ACB is crucial because it acts as a tax-free threshold when accessing the policy's cash value during the insured's lifetime.When a policyholder takes a policy loan, makes a withdrawal (partial surrender), or fully surrenders the policy, any amount received in excess of the policy's ACB at that time is considered a policy gain and is taxable as ordinary income.

For policy loans, only the portion exceeding the ACB is immediately taxable. For withdrawals and full surrenders, the entire amount received above the ACB is taxable. Understanding and tracking the ACB is essential for managing the tax implications of accessing cash value before the death benefit is paid.

How can businesses in Canada utilize permanent life insurance for tax-efficient wealth accumulation and shareholder distributions?

Canadian corporations can leverage permanent life insurance, particularly through strategies like the Corporate Insured Retirement Plan (CIRP), for tax-efficient wealth accumulation. When a corporation owns (and pays) an exempt life insurance policy on a key shareholder, the cash value grows on a tax-deferred basis, acting as an alternative to holding passive investments which are subject to high corporate tax rates.Upon the death of the insured shareholder, the tax-free death benefit received by the corporation creates a credit to its Capital Dividend Account (CDA). This CDA credit, which is the death benefit minus the policy's pre-death ACB, allows the corporation to pay tax-free "capital dividends" to its Canadian resident shareholders. This provides a highly tax-efficient mechanism to extract wealth from the corporation, fund buy-sell agreements, or distribute funds to the deceased's estate without triggering personal income tax on the distribution amount (up to the CDA balance).

What is Paid-Up Additions (PUA) in participating Whole Life policies and why it's a common dividend option strategy?

In participating Whole Life (Par WL) policies, policyholders have the potential to receive dividends from the insurance company based on the performance of the participating account. Paid-Up Additions (PUA) is a common dividend option where the declared dividends are used to purchase small, additional amounts of fully paid-up permanent life insurance coverage.This strategy is often favored because it provides a compounding effect. Each PUA adds to the policy's total death benefit and also generates its own cash value. This cash value, in turn, can also earn future dividends, further accelerating the growth of both the death benefit and the policy's total cash value on a tax-deferred basis. Choosing PUA reinvests the dividends back into the policy's core tax-sheltered structure, aiming to maximize long-term policy performance compared to taking dividends as cash or reducing premiums, which forgo this compounding growth potential. If set up properly using the Hexavisionary framework on wealth creation this can lead to the policy becoming self funding wealth creation machine for multiple generations.

What are the main risks associated with Universal Life (UL) insurance, particularly regarding its cash value component and policy sustainability?

The flexibility of Universal Life (UL) insurance, while attractive, also introduces several risks that require careful management. A primary risk is market volatility, as the cash value's growth depends on the performance of the policyholder's chosen investment options (except for guaranteed interest accounts). Poor investment performance can hinder cash value growth and make it difficult to keep pace with policy costs.

Another significant risk, especially with Yearly Renewable Term (YRT) cost of insurance structures, is the rapid increase in insurance costs in later years. If the cash value doesn't grow sufficiently to cover these escalating costs, it can be depleted. This leads to a significant underfunding and lapse risk; if the cash value reaches zero, the policy will terminate unless the policyholder makes substantial additional premium payments. The potential for underfunding and the need for active monitoring of investment performance and policy costs are key challenges of Universal Life policies compared to the guaranteed structure of Whole Life policies.

How do advanced strategies involving leveraging permanent life insurance policies, such as Immediate Financing Arrangements (IFA) or Corporate Insured Retirement Plans (CIRP), work and what are their key benefits and risks?

Leveraging strategies like Immediate Financing Arrangements (IFA) and Corporate Insured Retirement Plans (CIRP) involve using the cash value or death benefit of a permanent life insurance policy as collateral for a third-party loan (often from a bank).

In an IFA, the client pays the policy premium and then borrows back a significant portion of that amount from a line of credit secured by the policy's cash value. This frees up the client's capital for other uses, and the interest paid on the loan may be tax-deductible if the borrowed funds are used to earn income from a business or property. The loan is typically repaid from the death benefit upon the insured's passing.

In a CIRP, a corporation owns the policy and uses its cash value as collateral to borrow funds, often for corporate investment or to provide supplemental retirement income to a shareholder (distributed via dividends). The loan is repaid from the tax-free death benefit received by the corporation, and the net proceeds generate a CDA credit.The key benefits include preserving liquidity, potentially reducing the net after-tax cost of insurance (if interest is deductible), and accessing accumulated cash value without triggering immediate taxation (up to ACB).

However, these strategies carry significant risks: leverage magnifies losses if investments underperform, interest rate fluctuations impact costs, changes in tax rules could affect interest deductibility, and there's a reliance on the third-party lender's terms. These are complex strategies suitable for sophisticated clients comfortable with debt and requiring expert advice.

In the context of estate planning for High Net Worth (HNW) individuals in Canada, how does permanent life insurance function beyond providing a death benefit?

For HNW individuals, permanent life insurance serves several crucial estate planning functions beyond the basic death benefit. It provides immediate, tax-free liquidity to the estate or beneficiaries, which is essential for paying final taxes (including capital gains taxes on deemed disposition of assets at death), probate fees, and other estate settlement costs without being forced to sell illiquid or desired legacy assets (like a business or cottage) at potentially unfavorable times.

Permanent Life Insurance can also be used for estate equalization, providing a cash component to heirs not inheriting primary illiquid assets, thereby promoting fairness among beneficiaries. When structured with named beneficiaries other than the estate, the death benefit bypasses the probate process, avoiding provincial probate fees and shielding the proceeds from estate creditors, ensuring a faster and more private transfer of wealth.

Finally, Permanent Life Insurance can provide dedicated funding for testamentary trusts (e.g., for dependents with special needs) or for philanthropic bequests, ensuring these specific estate goals are met.

For more information on insurance in Canada, please visit the Canadian Life and Health Insurance Association (CLHIA).

Our Service Area

Ontario | Quebec

Alberta | Nova Scotia

British Columbia | Saskatchewan

New Brunswick

Working Hours

🟢 Monday to Friday : 9:30 - 6:30 EST

🔴 Saturday and Sunday : Closed

Join Our Blogs/Newsletter

Kanwaljit (Sunny) Kochar DBA Hexavision Enterprise is licensed to sell Segregated Funds investments, Life and A&S Insurance products in Ontario, Alberta, QC, NB, SK, NS and British Columbia. Not available in other provinces. License #s: FSCO LIC#17161321 (ON), AIC LIC # M-3493167-1763384-2020 (AL), BC LIC#LIC-2020-0022136-R01 (BC), AMF LIC# 2023-CI-1016414(QC), LIC # 087345 (SK), FCSC LIC# 220039066 (NB) Insurance and segregated funds provided by Carte Risk Management Inc.

@ 2025 Hexavision Enterprise| Terms And Condition| Privacy Policy | Advisor Disclosure

© 2025 Hexavision Enterprise. All rights reserved